JOBS TO BE DONE: Theory to Practice

Written by:

Anthony Ulwick

Narrated by:

Tom Askin

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Book

Narrator

Release Date

January 2024

Duration

6 hours 34 minutes

Summary

In his latest Jobs-to-be-Done book, Tony Ulwick takes Jobs Theory and the Outcome-Driven Innovation process to the next level. He explains disruptive innovation and 4 other growth strategies through a Jobs lens and introduces new ideas, tutorials and templates that can be used to achieve predictable growth. Learn how to replace luck with a predictable innovation process.

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Business & Economics > Business & Career Development

JOBS TO BE DONE: Theory to Practi...

Anthony Ulwick

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