Get 3 audiobooks free with a 30-Day Free Trial Sign Up Free

Small Giants: Companies That Choose to Be Great Instead of Big, 10th-Anniversary Edition

Author:
Bo Burlingham
Read by:
Bo Burlingham
Read Read Own Own

Unabridged Audiobook

Listen Free Now
  • Listen free with a 30-day free trial
  • Choose 2 bonus VIP books
  • Enjoy 10,000 always free books
Ratings
Book
27
Narrator
6
Release Date
November 11, 2017
Duration
10 hours 46 minutes
Summary
How maverick companies have passed up the growth treadmill — and focused on greatness instead.

It’s an axiom of business that great companies grow their revenues and profits year after year. Yet quietly, under the radar, a small number of companies have rejected the pressure of endless growth to focus on more satisfying business goals. Goals like being great at what they do, creating a great place to work, providing great customer service, making great contributions to their communities, and finding great ways to lead their lives.

In Small Giants, veteran journalist Bo Burlingham takes us deep inside fourteen remarkable companies that have chosen to march to their own drummer. They include Anchor Brewing, the original microbrewer; CitiStorage Inc., the premier independent records-storage business; Clif Bar & Co., maker of organic energy bars and other nutrition foods; Righteous Babe Records, the record company founded by singer-songwriter Ani DiFranco; Union Square Hospitality Group, the company of restaurateur Danny Meyer; and Zingerman’s Community of Businesses, including the world-famous Zingerman’s Deli of Ann Arbor.

Burlingham shows how the leaders of these small giants recognized the full range of choices they had about the type of company they could create. And he shows how we can all benefit by questioning the usual definitions of business success. In his new afterward, Burlingham reflects on the similarities and learning lessons from the small giants he covers in the audiobook.
Reviews
Profile Avatar Mike P. Jan 2020

Good read. Makes you think twice about bringing on investors and why you should grow

Profile Avatar Bobby D. Aug 2021

Loved it. Case studies into entrepreneurs who put customers and community ahead of profits.

Small Giants: Companies That Choose to Be Great Instead of Big, 10th-Anniversary Edition

Small Giants: Companies That Choose to Be Great Instead of Big, 10th-Anniversary Edition

Author: Bo Burlingham
Read by: Bo Burlingham
Listen Free Now Get any book plus
2 bonus VIP books
1 book added to cart
Subtotal
$29.98
View Cart